Friday 24 February 2017

New Music: Alice Jemima - No Diggity (Video)

When Alice Jemima first started actively uploading music to the internet, alongside the plethora of original material, she would regularly record cover versions in her own style. Most (possibly all) of them featured on Breaking More Waves at some point. From Alt-J to Lana Del Rey to Raleigh Ritchie to lesser known bands like Strangers, Alice put her own unique stamp on them all. The biggest success both commercially and creatively of those covers was her take on No Diggity, which I believe she almost took down from the internet after its initial release because she had second thoughts about its quality.

Millions of streams later, it’s clear that in this particular case Alice was wrong, and the song will be featuring on her debut album, through Sunday Best, which is just around the corner. To remind us all that it's coming there's now an official video for the tune.

Watch some roller skating dudes do their thing to Alice’s sensual chilled recording – with a brief appearance by the lady herself at the end.

Alice Jemima hits the road for a short tour to promote her forthcoming album, starting at Glasgow’s Hug & Pint on the 3rd March and finishing at London’s Lexington on the 6th before she heads out to play some shows at SXSW in Austin Texas.

Alice Jemima - No Diggity (Video)

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