It was one year ago that we first featured Let’s Buy Happiness on Breaking More Waves, instantly declaring our love. In 2011 the heady fizz of romance hasn’t been diluted at all, how could it do so when the band continues to construct such perfect vignettes of woven guitar loveliness?
We’ve often read (and have probably used ourselves) the word icy to describe the music of Let's Buy Happiness, yet we’re not convinced that this is fully accurate – there’s a definite warmth and organic feel to what these fascinating Geordies do. However there’s no doubt that it could be used to explain this video for their new single Fast Fast due out 28 February through Ghost Arc Records (which we first featured on the blog at the start of January here). With the group dressed in parkas and hoodies, things look particularly chilly. The cold isolated hilltop scenes could also be the perfect metaphor for the band’s music – a complex and beautiful landscape.
Let’s Buy Happiness are going out on their longest UK tour to date in late February / March (check the Myspace for details) and we highly recommend you put a date in your diary to be in attendance. Warm clothing shouldn't be required. Here's the video.